Product Design, BA (Hons)
Introduction
Welcome to the 2021 BA (Hons) Product Design Degree Show. The role of a product designer in recent years has diversified into an increased awareness and application of the digital and physical aspects of goods and services.
Through use of techniques in critical thinking and in forecasting research, our designers have identified problems and opportunities existing within domains, in which improvement of interaction and engagement are critical.
Original and inciteful concepts are created by the designer in order for a concept to transfer successfully from design, to prototyping and into commercialisation.
We hope you enjoy looking around our virtual show.
Emphasis of the relationship between consumer and product is exploited by the designer in assuring engagement and maintaining consumer adherence.
